WordPress Case Study

BN Bay Marketing: Green Bay Marketing Agency Website

A conversion focused website for a marketing agency in Green Bay, Wisconsin. Built on WordPress with Elementor and backed by custom code for the animated stats, layered hero card and logo strip.

Client BN Bay Marketing
Industry Digital Marketing Agency
Duration 3 Weeks
Technology WordPress · Elementor Pro

View Live Site Custom WordPress development services

BN Bay Marketing: Green Bay Marketing Agency Website
The Results

The homepage now carries the whole pitch on its own and every section moves the visitor toward booking the free strategy call.

5 Core services laid out on one page
8 Local areas targeted in the copy
100% Mobile responsive build

The Challenge

BN Bay Marketing is a small agency serving Green Bay and the wider Northeast Wisconsin area. The owner needed a site that could do two jobs at the same time. It had to look credible enough to sit next to much larger agencies, and it had to reassure a local plumber or dentist that the process would stay simple and personal.

There was a practical side too. Everything important had to live on one homepage so nobody has to hunt for it, the page needed to stay quick on a phone, and the owner wanted to edit copy, stats and testimonials later without opening a code editor. Stock Elementor widgets got the layout close, but the animated numbers, the layered ranking card and the moving logo strip all needed real code behind them.

The Solution

We built the site on WordPress using Elementor for the page structure, then wrote custom CSS and JavaScript for the parts a page builder cannot handle cleanly.

  • Dark, high contrast homepage design with one clear promise in the hero
  • Custom coded animated counters for the 50+ businesses, 3.2x average ROI and satisfaction figures
  • Floating Google ranking card layered over the dashboard image with custom CSS positioning
  • Continuous client logo strip so more business names fit without stretching the section
  • Five service cards, each with its own icon, one line of plain copy and a link to the detail
  • A why choose us block that puts the owner front and centre with a simple list of promises
  • Four step process section built as a numbered timeline that stacks neatly on mobile
  • Testimonial section using real client names and businesses instead of filler quotes
  • Service area names placed high in the hero copy to support local search terms
  • Sticky header carrying a single Get a Free Consultation button as the main action
  • Compressed images, lazy loading and a clean heading structure for speed and on page SEO